Marketing models of consumer heterogeneity

Estimating the Dimension of a Model

1978 • 43,634 citations

Sampling-Based Approaches to Calculating Marginal Densities

1990 • 6,498 citations

Markov Chains for Exploring Posterior Distributions

1994 • 3,493 citations

Statistical Analysis of Finite Mixture Distributions.

1987 • 2,991 citations

A Method for Minimizing the Impact of Distributional Assumptions in Econometric Models for Duration Data

1984 • 2,879 citations

Approximate Bayesian Inference with the Weighted Likelihood Bootstrap

1994 • 1,365 citations

A Probabilistic Choice Model for Market Segmentation and Elasticity Structure

1989 • 1,264 citations

Bayesian Statistics 4.

1993 • 1,142 citations

Illustration of Bayesian Inference in Normal Data Models Using Gibbs Sampling

1990 • 953 citations

A Conditional Probit Model for Qualitative Choice: Discrete Decisions Recognizing Interdependence and Heterogeneous Preferences

1978 • 943 citations

Chapter 22 Panel data

1984 • 826 citations

The Value of Purchase History Data in Target Marketing

1996 • 761 citations

Handbook of econometrics

1986 • 636 citations

An exact likelihood analysis of the multinomial probit model

1994 • 552 citations

Hierarchical Bayes Conjoint Analysis: Recovery of Partworth Heterogeneity from Reduced Experimental Designs

1996 • 528 citations

A Probabilistic Choice Model for Market Segmentation and Elasticity Structure

1989 • 492 citations

Investigating Heterogeneity in Brand Preferences in Logit Models for Panel Data

1991 • 323 citations

Specifying and testing econometric models for rank-ordered data

1987 • 296 citations

Using Extremes to Design Products and Segment Markets

1995 • 275 citations

On the Heterogeneity of Demand

1998 • 259 citations

Modeling Multiple Sources of Heterogeneity in Multinomial Logit Models: Methodological and Managerial Issues

1993 • 238 citations

Markov Chains for Exploring Posteior Distributions

1991 • 227 citations

Modeling Household Purchase Behavior with Logistic Normal Regression

1994 • 214 citations

Classical estimation methods for LDV models using simulation

1993 • 212 citations

A Bayesian Approach to Estimating Household Parameters

1993 • 195 citations

Statistical inference in the multinomial multiperiod probit model

1997 • 192 citations

The effects of in-store displays and feature advertising on consideration sets

1995 • 160 citations

Case Studies in Bayesian Statistics

1998 • 157 citations

Investigating Heterogeneity in Brand Preferences in Logit Models for Panel Data

1991 • 119 citations

On the Heterogeneity of Demand

1998 • 116 citations

Using Extremes to Design Products and Segment Markets

1995 • 103 citations

A Bayesian Approach to Estimating Household Parameters

1993 • 73 citations

A Conditional Profit Model for Qualitative Choice: Discrete Decisions Recognizing Interdependence and Heterogeneous Preferences

1976 • 69 citations