Whence Consumer Loyalty?

A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions

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Possessions and the Extended Self

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Consumers and Their Brands: Developing Relationship Theory in Consumer Research

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Customer Loyalty: Toward an Integrated Conceptual Framework

1994 • 6,428 citations

Satisfaction: a behavioral perspective on the consumer

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Zero defections: quality comes to services.

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The Antecedents and Consequences of Customer Satisfaction for Firms

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Customer Switching Behavior in Service Industries: An Exploratory Study

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An Integrated Model of Buyer-Seller Relationships

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Why Satisfied Customers Defect

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Models of Consumer Satisfaction Formation: An Extension

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The Loyalty Effect

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The benefits of positive illusions: Idealization and the construction of satisfaction in close relationships.

1996 • 1,057 citations

Do Customer Loyalty Programs Really Work

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Winning at new products

1986 • 778 citations

Loyalty programs and their impact on repeat-purchase loyalty patterns

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A Catastrophe Model for Developing Service Satisfaction Strategies

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Vendor Consideration and Switching Behavior for Buyers in High-Technology Markets

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An Attribution Explanation of the Disproportionate Influence of Unfavorable Information

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Advertising Exposure, Loyalty, and Brand Purchase: A Two-Stage Model of Choice

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An Empirical Analysis of Latitude of Price Acceptance in Consumer Package Goods

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Multivariate Analysis of Brand Loyalty for Major Household Appliances

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Decline and variability in brand loyalty

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The Americans: The Democratic Experience. by Daniel J. Boorstin

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Inattentive and contented: Relationship commitment and attention to alternatives.

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Quality Tier Competition: How Price Change Influences Brand Choice and Category Choice

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Communality as a Dimension of Service Relationships

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Does Satisfaction Moderate the Association between Alternative Attractiveness and Exit Intention in a Marketing Channel?

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Switching Behavior in Automobile Markets: A Consideration-Sets Model

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On the Measurement of Perceived Service Quality: A Conjoint Analysis Approach

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The erosion of repeat-purchase loyalty

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Historical Perspectives in the Study of Action Control

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An empirical study of brand switching for a retail service

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For the Love of Money: Materialism and Product Love

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