Restricted principal components analysis for marketing research

LIII. On lines and planes of closest fit to systems of points in space

1901 • 10,353 citations

Analysis of a complex of statistical variables into principal components.

1933 • 8,511 citations

Marketing Research: An Applied Orientation

1994 • 7,235 citations

Measuring the Involvement Construct

1985 • 5,614 citations

An Effective Heuristic Algorithm for the Traveling-Salesman Problem

1973 • 3,730 citations

A User's Guide to Principal Components

1993 • 3,432 citations

A Use's Guide to Principal Components

1991 • 2,416 citations

Methods of multivariate analysis

1995 • 2,364 citations

Materialism: Trait Aspects of Living in the Material World

1985 • 1,856 citations

Analysis of a complex of statistical variables into principal components.

1933 • 1,848 citations

Principal Component Analysis in Meteorology and Oceanography

1988 • 1,807 citations

Rotation of principal components

1986 • 1,722 citations

The use and interpretation of principal component analysis in applied research

1964 • 1,103 citations

A Modified Principal Component Technique Based on the LASSO

2003 • 784 citations

Assessing the Impact of Country of Origin on Product Evaluations: A New Methodological Perspective

1985 • 708 citations

Measurement of Individual Differences in Visual versus Verbal Information Processing

1985 • 485 citations

A Typology of Individual Search Strategies Among Purchasers of New Automobiles

1984 • 358 citations

Feature Interactions in Consumer Judgments of Verbal versus Pictorial Presentations

1981 • 261 citations

Dealer Perceptions of Manufacturer Power and Influence Strategies in a Developing Country

1986 • 209 citations

Alternative Perceptual Mapping Techniques: Relative Accuracy and Usefulness

1979 • 194 citations

Assessing Attribute Importance: A Comparison of Six Methods

1986 • 185 citations

Principal component analysis with external information on both subjects and variables

1991 • 183 citations

Patterns of Interpersonal Information Seeking for the Purchase of a Symbolic Product

1983 • 179 citations

Predictors of Attendance at the Performing Arts

1980 • 173 citations

A Model of Primary Voter Behavior

1985 • 156 citations

Children's Recognition of Consumption Symbolism in Children's Products

1984 • 142 citations

Simple Principal Components

2000 • 124 citations

Dealer Perceptions of Manufacturer Power and Influence Strategies in a Developing Country

1986 • 110 citations

Rotation of principal components: Some comments

1987 • 90 citations

Separating Perceptual Dimensions from Affective Overtones: An Application to Consumer Aesthetics

1979 • 76 citations

Simple Component Analysis

2004 • 67 citations

Rotation of principal components: A reply

1987 • 64 citations

Constrained Principal Component Analysis: Various Applications

2002 • 63 citations

Mémoire sur les formes bilinéaires.

1874 • 56 citations

On the Use of Component Scores in the Presence of Group Structure

1989 • 51 citations

Decision Issues in Building Perceptual Product Spaces with Multi-Attribute Rating Data

1985 • 48 citations

Component analysis with different sets of constraints on different dimensions

1995 • 48 citations

A Simulation Study of Factor Score Indeterminacy

1986 • 43 citations

The Simplified Component Technique: An Alternative to Rotated Principal Components

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Improving Measure Quality by Alternating Least Squares Optimal Scaling

1985 • 27 citations

Constrained canonical correlation

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Response Function Estimation Using the Equity Estimator

1991 • 22 citations

A Simulation Study of Factor Score Indeterminacy

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Response Function Estimation Using the Equity Estimator

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