Results concerning Brand Choice

Stochastic processes

1953 • 9,312 citations

Mathematical Statistics.

1963 • 542 citations

On the compound multinomial distribution, the multivariate β-distribution, and correlations among proportions

1962 • 423 citations

Families of Bivariate Distributions

1973 • 359 citations

A Characterization of the Gamma Distribution

1955 • 253 citations

Stochastic Models of Buying Behavior.

1971 • 247 citations

Families of Bivariate Distributions.

1971 • 236 citations

Stochastic Models of Buying Behavior

1971 • 171 citations

The Beta-Binomial Model for Consumer Purchasing Behaviour

1976 • 98 citations

The Beta-Binomial Model for Consumer Purchasing Behaviour

1970 • 79 citations

Some applications of two approximations to the multinomial distribution

1960 • 50 citations

On a Characterisation of the Gamma Distribution

1954 • 27 citations

Evaluating Market Segmentation Studies: The Properties of R²

1973 • 18 citations

Note on a Limit Distribution Arising in Certain Stochastic Response Models

1972 • 2 citations