Confirmatory compositional approaches to the development of product spaces

Using multivariate statistics

1983 • 76,643 citations

Evaluating Structural Equation Models with Unobservable Variables and Measurement Error

1981 • 53,150 citations

Evaluating Structural Equation Models with Unobservable Variables and Measurement Error

1981 • 51,699 citations

Structural Equations with Latent Variables.

1991 • 18,127 citations

A Conceptual Model of Service Quality and Its Implications for Future Research

1985 • 16,328 citations

A Conceptual Model of Service Quality and Its Implications for Future Research

1985 • 9,096 citations

Cross-Validatory Choice and Assessment of Statistical Predictions

1974 • 8,849 citations

Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics

1981 • 7,520 citations

A National Customer Satisfaction Barometer: The Swedish Experience

1992 • 4,624 citations

Cluster Analysis. Sage University Paper Series On Quantitative Applications in the Social Sciences 07-044

1984 • 2,420 citations

A National Customer Satisfaction Barometer: The Swedish Experience

1992 • 2,171 citations

A predictive approach to the random effect model

1974 • 2,042 citations

Analyzing multivariate data

1978 • 1,595 citations

Design and marketing of new products

1980 • 1,191 citations

A Second Generation of Multivariate Analysis

1982 • 701 citations

Systems Analysis by Partial Least Squares

1985 • 397 citations

Defensive Marketing Strategies

2008 • 393 citations

Defensive Marketing Strategies

1983 • 350 citations

Structural Equations with Latent Variables.

1990 • 283 citations

Canonical correlation analysis: A general parametric significance-testing system.

1978 • 269 citations

A Consumer-Based Methodology for the Identification of New Product Ideas

1974 • 245 citations

Interdepartmental Conflict in Organizational Buying: The Impact of the Organizational Context

1991 • 222 citations

Household Decision Behavior: The Impact of Husbands' and Wives' Sex Role Orientation

1987 • 212 citations

Alternative Perceptual Mapping Techniques: Relative Accuracy and Usefulness

1979 • 194 citations

A comparison of four methods of constructing factor scores

1967 • 143 citations

Perceptual Mapping Based on Idiosyncratic Sets of Attributes

1994 • 87 citations

Using Attribute Ratings for Product Positioning: Some Distinctions among Compositional Approaches

1979 • 71 citations

The measurement of factor indeterminacy

1974 • 59 citations

Decision Issues in Building Perceptual Product Spaces with Multi-Attribute Rating Data

1985 • 48 citations

On the validity of indeterminate factor scores

1978 • 45 citations

NUMERICAL METHODS FOR POLYNOMIAL MODELS IN NONLINEAR FACTOR ANALYSIS

1965 • 40 citations

Testing pattern hypotheses for covariance matrices

1974 • 22 citations

A short proof of Nash-Williams' theorem for the arboricity of a graph

1994 • 22 citations

APM System for Adaptive Perceptual Mapping

1988 • 7 citations

Setting the strategic direction in a product-service firm

1994 • 7 citations

Note—The Factor Structure of Multidimensional Response to Marketing Stimuli: A Comparison of Two Approaches

1989 • 6 citations

Book Review: Apm System for adaptive Perceptual Mapping

1988 • 6 citations

Deleted Work

1955 • 0 citations