The directing function of goals in task performance

Statistical principles in experimental design.

1962 • 27,228 citations

Toward a theory of task motivation and incentives

1968 • 2,345 citations

Verbal behavior and general behavior theory

1971 • 1,021 citations

Motivational effects of knowledge of results: A goal-setting phenomenon?

1968 • 272 citations

The place of hypotheses and intentions: an analysis of verbal control in verbal conditioning1

1962 • 148 citations

Motivational effects of knowledge of results: Knowledge or goal setting?

1967 • 130 citations

Goals and intentions as mediators of the effects of monetary incentives on behavior.

1968 • 118 citations

Knowledge of score and goal level as determinants of work rate.

1969 • 71 citations

Goal-Setting as a Determinant of the Effect of Knowledge of Score on Performance

1968 • 62 citations

Information processing under contradictory instructional sets.

1963 • 57 citations

The Prediction of Total Task Performance from Prior Practice on Task Components

1965 • 25 citations

Use of analytical information concerning task requirements to increase the effectiveness of skill training.

1961 • 18 citations

Instructional sets and subjective criterion levels in a complex information-processing task.

1964 • 10 citations