Reputation and Product Quality

The Role of Market Forces in Assuring Contractual Performance

1981 • 3,758 citations

Consumer Information, Product Quality, and Seller Reputation

1982 • 874 citations

A Model of Advertising and Product Quality

1978 • 451 citations

A Welfare Analysis of Barriers to Entry

1980 • 381 citations

Product Quality in Markets Where Consumers are Imperfectly Informed

1979 • 250 citations

Guarantees and Risk-Sharing

1977 • 190 citations