Organizational Consequences, Marketing Ethics, and Salesforce Supervision

A General Theory of Marketing Ethics

1986 • 2,546 citations

A Contingency Framework for Understanding Ethical Decision Making in Marketing

1985 • 1,691 citations

Bridging moral cognition and moral action: A critical review of the literature.

1980 • 1,371 citations

An Empirical Investigation of Some Antecedents of Opportunism in a Marketing Channel

1984 • 920 citations

Corporate Ethical Values and Organizational Commitment in Marketing

1989 • 722 citations

A Synthesis of Ethical Decision Models for Marketing

1989 • 585 citations

Social Responsibility, Ethics, and Marketing Strategy: Closing the Gap between Concept and Application

1987 • 541 citations

Ethical Behavior and Bureaucratic Structure in Marketing Research Organizations

1988 • 435 citations

Resource Allocation Behavior in Conventional Channels

1987 • 417 citations

Ethical Problems of Marketing Researchers

1984 • 307 citations

Ethical Ambivalence and Organizational Reward Systems

1985 • 205 citations

Judgments of Marketing Professionals about Ethical Issues in Marketing Research: A Replication and Extension

1989 • 204 citations

An Examination of Marketing Ethics: Role of the Decision Maker, Consequences of the Decision, Management Position, and Sex of the Respondent

1988 • 196 citations

Correlates of salespeople's ethical conflict: An exploratory investigation

1984 • 177 citations

Ethical Beliefs of Marketing Managers

1978 • 137 citations

Commentary on an Empirical Investigation of a General Theory of Marketing Ethics

1990 • 123 citations

Attitudes of Marketing Executives toward Ethics in Marketing Research

1970 • 94 citations

Salespeople's Time Use and Performance

2013 • 57 citations

The Moral Dimension: Toward a New Economics

1990 • 44 citations