Back to search

Personal Influence: The Part Played by People in the Flow of Mass Communications.

David Gold, Elihu Katz, Paúl F. Lazarsfeld, Elmo Roper
DOI: 10.2307/2088435
American Sociological Review

Data up to Jan 2025

Published1956
Citations262
References0
Fields
PsychologySociologyBusinessPhysicsAdvertisingMechanics

Total Citations Per Year

Abstract

References (0)

No references found

Cited By (0)

Loading...