Methods for Determining Store Trade Areas, Market Penetration, and Potential Sales

Can Store Location Research Be a Science?

1965 • 43 citations

THE DYNAMICS OF STORE TRADING AREAS AND MARKET EQUILIBRIUM¹

1961 • 42 citations

New directions in marketing

1992 • 19 citations

A Technique for Constructing a Population and Urban Land Use Map

1952 • 10 citations