A Framework for Evaluating Consumer Information Regulation

Brand Choice Behavior as a Function of Information Load

1974 • 671 citations

Regulating through the Professions: A Perspective on Information Control

1975 • 124 citations

Issues in Designing Consumer Information Environments

1975 • 122 citations

Information and Monopolistic Competition

1976 • 76 citations

The Role of Marketing Research in Public Policy Decision Making

1974 • 57 citations

Advertising & the First Amendment

1978 • 18 citations