Contribution of generalized expectancy to stated expectancy under conditions of success and failure.

Statistical principles in experimental design.

1962 • 27,228 citations

A new scale of social desirability independent of psychopathology.

1960 • 8,403 citations

Social learning and clinical psychology.

1954 • 3,773 citations

Fundamental Statistics in Psychology and Education.

1951 • 3,563 citations

Levels of aspiration in academically successful and unsuccessful children.

1940 • 164 citations

Individual differences in resistance to extinction as a function of generalized expectancy

1956 • 6 citations