Small group discussion versus the lecture method: A study in individual decision making

Group influence on individual risk taking.

1962 • 423 citations

Readings in Social Psychology

1953 • 391 citations

Discussion, Decision, Commitment, and Consensus in "Group Decision'"

1955 • 101 citations

The Problem of Changing Food Habits

1944 • 85 citations

Lecture vs. group decision in changing behavior.

1952 • 77 citations

On Conformity with Judgments of a Majority or an Authority

1961 • 18 citations