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1954 • 2,704 citations

Assimilation and contrast effects in reactions to communication and attitude change.

1957 • 645 citations

Adaptation-Level as Frame of Reference for Prediction of Psychophysical Data

1947 • 441 citations

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1951 • 128 citations

Context effects with judgmental language that is absolute, extensive, and extra-experimentally anchored.

1958 • 90 citations

Variation in intensive sensitivity to lifted weights.

1936 • 60 citations

Assimilation and contrast phenomena in response to environmental variation1

1959 • 13 citations