Assimilation and contrast effects of anchoring stimuli on judgments.

Assimilation and contrast effects in reactions to communication and attitude change.

1957 • 645 citations

Adaptation-level as a basis for a quantitative theory of frames of reference.

1948 • 551 citations

Adaptation-Level as Frame of Reference for Prediction of Psychophysical Data

1947 • 441 citations

The Evasion of Propaganda: How Prejudiced People Respond to Anti-Prejudice Propaganda

1947 • 111 citations

Judgmental phenomena and scales of attitude measurement: placement of items with individual choice of number of categories.

1953 • 101 citations

A Study of the Effect of Preceding Stimuli Upon the Judgment of Auditory Intensities

2018 • 24 citations

Pleasantness and unpleasantness.

2011 • 22 citations

The effect of remote anchoring points upon the judgment of lifted weights.

1950 • 22 citations

The use of propaganda to reduce prejudice: a refutation.

1949 • 7 citations

Deleted Work

1955 • 0 citations