Shifts in scale values of attitude statements as a function of the composition of the scale.

The measurement of attitude

1929 • 595 citations

Adaptation-level as a basis for a quantitative theory of frames of reference.

1948 • 551 citations

Adaptation-Level as Frame of Reference for Prediction of Psychophysical Data

1947 • 441 citations

Fundamental problems in color vision. I. The principle governing changes in hue, saturation, and lightness of non-selective samples in chromatic illumination.

1938 • 250 citations

Fundamental problems in color vision. II. Hue, lightness, and saturation of selective samples in chromatic illumination.

1940 • 100 citations

Studies in the Principles of Judgments and Attitudes: I. Two Basic Principles of Judgment

1938 • 73 citations

A Reformulation of the Fechner Law in Terms of Adaptation-Level Applied to Rating-Scale Data

1949 • 72 citations