The effect of “irrelevant” variables on decision making: Criterion shifts in preferential choice?

The Framing of Decisions and the Psychology of Choice

1981 • 16,265 citations

Status quo bias in decision making

1988 • 5,456 citations

A law of comparative judgment.

1927 • 5,029 citations

Intransitivity of preferences.

1969 • 2,223 citations

Adding Asymmetrically Dominated Alternatives: Violations of Regularity and the Similarity Hypothesis

1982 • 1,910 citations

Adaptive strategy selection in decision making.

1988 • 1,721 citations

Behavioral Decision Theory: Processes of Judgement and Choice

1981 • 1,684 citations

Contingent weighting in judgment and choice.

1988 • 1,580 citations

Reversals of preference between bids and choices in gambling decisions.

1971 • 1,554 citations

A Basis for Scaling Qualitative Data

1944 • 1,277 citations

Measurement and prediction

1950 • 1,243 citations

Semiorders and a Theory of Utility Discrimination

1956 • 977 citations

Contingent decision behavior.

1982 • 871 citations

Measurable Multiattribute Value Functions

1979 • 654 citations

Foundational aspects of theories of measurement

1958 • 612 citations

Response-induced reversals of preference in gambling: An extended replication in Las Vegas.

1973 • 574 citations

An experimental test of several generalized utility theories

1989 • 567 citations

Expression theory and the preference reversal phenomena.

1987 • 551 citations

An Experimental Measurement of Utility

1951 • 463 citations

An Experimental Measurement of Utility

2007 • 436 citations

Intransitive indifference with unequal indifference intervals

1970 • 409 citations

Social Attitudes and Psychophysical Measurement

2013 • 390 citations

Insights in decision making: A tribute to Hillel J. Einhorn

1991 • 386 citations

Relative Risk Aversion

1982 • 332 citations

Foundations of Measurement, Vol. II: Geometrical, Threshold, and Probabilistic Representations

1989 • 285 citations

The Rasch Model as Additive Conjoint Measurement

1979 • 264 citations

Judgment and Decision: Theory and Application

1984 • 258 citations

A representation theorem for finite random scale systems

1978 • 256 citations

A method of scalogram analysis using summary statistics

1956 • 245 citations

Intransitive Indifference in Preference Theory: A Survey

1970 • 217 citations

RESPONSE MODE, FRAMING, AND INFORMATION-PROCESSING EFFECTS IN RISK ASSESSMENT

1988 • 194 citations

Substitutability and similarity in binary choices

1969 • 191 citations

Foundations of Measurement, Vol. III: Representation, Axiomatization, and Invariance

1990 • 190 citations

Decision making under uncertainty: A comparison of simple scalability, fixed-sample, and sequential-sampling models.

1985 • 161 citations

On realizable biorders and the biorder dimension of a relation

1984 • 146 citations

Measurement: The theory of numerical assignments.

1986 • 144 citations

Loci of contextual effects in judgment.

1982 • 139 citations

Probability and juxtaposition effects: An experimental investigation of the common ratio effect

1989 • 129 citations

Biorder families, valued relations, and preference modelling

1986 • 129 citations

Statistical issues in measurement

1985 • 117 citations

Decision making under uncertainty: A comparison of simple scalability, fixed-sample, and sequential-sampling models.

1985 • 114 citations

A change-of-process theory for contextual effects and preference reversals in risky decision making

1992 • 108 citations

On the use of inconsistency of preferences in psychological measurement.

1958 • 105 citations

Loci of contextual effects in judgment.

1982 • 101 citations

Random conjoint measurement and loudness summation.

1976 • 100 citations

Linking together different measures of preference: A dynamic model of matching derived from decision field theory

1992 • 85 citations

Composite measurement

1969 • 83 citations

Strength of preference and risk attitude in utility measurement

1983 • 76 citations

Contextual effects in social judgment

1983 • 74 citations

Simple statistical methods for scalogram analysis

1959 • 51 citations

Investigating the effect of stimulus range on attribute weight.

1991 • 43 citations

On a class of probabilistic conjoint measurement models: Some diagnostic properties

1979 • 35 citations

A Probabilistic Theory of Extensive Measurement

1980 • 34 citations

Binaural "loudness" summation: Probabilistic theory and data.

1979 • 32 citations

Issues in using quantitative rating scales in developmental research.

1984 • 32 citations

A statistical test for the significance of a coefficient of reproducibility

1959 • 29 citations

Conjoint Weber laws and additivity

1979 • 26 citations

Preference and the time to choose

1977 • 25 citations

Binaural "loudness" summation: Probabilistic theory and data.

1979 • 25 citations

Issues in using quantitative rating scales in developmental research.

1984 • 24 citations

Investigating the effect of stimulus range on attribute weight.

1991 • 23 citations

The relative importance of relative importance: Inferring other people's preferences from relative importance ratings and previous decisions

1992 • 20 citations

Studying preferential choice without stable probability estimates: temporal transitivity analyses

1976 • 6 citations