Recovery in the absence of recall: An investigation of color-word interference.

Conflict, arousal, and curiosity.

1960 • 5,766 citations

Textbook of psychology

1958 • 951 citations

Semantic Power Measured through the Interference of Words with Color-Naming

1964 • 585 citations

Decision making, conflict, and physiological arousal.

1963 • 14 citations