Skills training in a cardiovascular health education campaign.

Social Learning Theory.

1978 • 25,283 citations

Experimental and Quasi-Experimental Designs for Research

1963 • 15,071 citations

Principles of behavior modification

1969 • 4,667 citations

A multivariate analysis of the risk of coronary heart disease in Framingham

1967 • 947 citations

COMMUNITY EDUCATION FOR CARDIOVASCULAR HEALTH

1977 • 581 citations

Behavioral control of overeating

1967 • 522 citations

Serum cholesterol response to changes in the diet

1965 • 498 citations

Self-control: power to the person

1974 • 313 citations

Self-Directed Behavior: Self-Modification for Personal Adjustment

1972 • 276 citations

Reducing the risk of cardiovascular disease

1977 • 267 citations

The obstinate audience: The influence process from the point of view of social communication.

1964 • 257 citations

Behavior Modification in the Treatment of Obesity

1971 • 233 citations

A controlled study of the effect of television messages on safety belt use.

1974 • 232 citations

Automated Method for Determining Serum Thiocyanate, to Distinguish Smokers from Nonsmokers

1974 • 195 citations

Some Principles of Mass Persuasion

1949 • 164 citations

Physical activity and the prevention of coronary heart disease.

1968 • 156 citations

Self-directed program for weight control: A pilot study.

1969 • 156 citations

Presidential Address-1974: From Explanation to Action in Psychosomatic Medicine: The Case of Obesity

1975 • 151 citations

The modification of smoking behavior: Progress and problems

1976 • 136 citations

Permanent Weight Control

1976 • 128 citations

Results of a two-year health education campaign on dietary behavior. The Stanford Three Community Study.

1976 • 110 citations

Multiple risk factor reduction in the prevention of cardiovascular disease

1974 • 89 citations

Quantitative Estimation of Diets to Control Serum Cholesterol

1967 • 73 citations

The Role of Mass Media in Public Health

1960 • 65 citations

Exercise in controlled trials of the prevention of coronary heart disease.

1973 • 61 citations

Affluence and cardiovascular risk factors in Mexican-Americans and other whites in three Northern California communities

1975 • 35 citations

The Role of Opinion Leadership in a Cardiovascular Health Education Campaign

1977 • 16 citations

How to help your patient stop smoking.

1969 • 6 citations