The Persistence of Experimentally Induced Cognitive Change: A Neglected Dimension in the Assessment of Drug Prevention Programs

Effects of fear-arousing communications.

1953 • 875 citations

Effects of Fear Arousal on Attitude Change: Recent Developments in Theory and Experimental Research

1967 • 475 citations

Drug and Alcohol Education Programs: A Review of Outcome Studies

1980 • 197 citations

Effect of fear-arousing communication

1953 • 195 citations

The Persistence of Experimentally Induced Attitude Change

1978 • 133 citations

Teaching facts about drugs: Pushing or preventing.

1974 • 124 citations

Effectiveness of Drug Education Programs for Secondary School Students

1973 • 30 citations

THE CONVERT AS A CREDIBLE COMMUNICATOR

1975 • 24 citations

The Effects of Fear Appeal and Communication upon Attitudes toward Alcohol Consumption

1975 • 16 citations