Cancer Screening Campaigns — Getting Past Uninformative Persuasion

Reduced Lung-Cancer Mortality with Low-Dose Computed Tomographic Screening

2011 • 9,173 citations

Rethinking Screening for Breast Cancer and Prostate Cancer

2009 • 516 citations

Measured Enthusiasm: Does the Method of Reporting Trial Results Alter Perceptions of Therapeutic Effectiveness?

1992 • 378 citations

Using a Drug Facts Box to Communicate Drug Benefits and Harms

2009 • 243 citations