RATIONAL CHOICE AND THE FRAMING OF DECISIONS

Prospect Theory: An Analysis of Decision under Risk

1979 • 41,742 citations

Prospect theory: An analysis of decision under risk

1988 • 34,484 citations

An Evolutionary Theory of Economic Change.

1983 • 22,584 citations

Theory of games and economic behavior

2019 • 17,685 citations

The Framing of Decisions and the Psychology of Choice

1981 • 16,265 citations

A Behavioral Model of Rational Choice

1955 • 14,167 citations

Risk, Ambiguity, and the Savage Axioms

1961 • 7,563 citations

FOUNDATIONS OF STATISTICS

2001 • 7,247 citations

An evolutionary theory of economic change

1982 • 6,819 citations

Choices, Values, and Frames

2013 • 5,614 citations

Toward a positive theory of consumer choice

1980 • 5,378 citations

History of Economic Analysis, by Joseph A. Schumpeter, Elizabeth Boody Schumpeter

1954 • 4,023 citations

Le Comportement de l'Homme Rationnel devant le Risque: Critique des Postulats et Axiomes de l'Ecole Americaine

1953 • 3,997 citations

Regret Theory: An Alternative Theory of Rational Choice Under Uncertainty

1982 • 3,852 citations

Extensional versus intuitive reasoning: The conjunction fallacy in probability judgment.

1983 • 3,840 citations

Fairness as a Constraint on Profit Seeking: Entitlements in the Market

2000 • 3,172 citations

A theory of anticipated utility

1982 • 3,136 citations

Regret in Decision Making under Uncertainty

1982 • 2,813 citations

Subjective probability and expected utility without additivity

2004 • 2,460 citations

Fairness and the Assumptions of Economics

1986 • 2,430 citations

Intransitivity of preferences.

1969 • 2,223 citations

Decision Analysis: Introductory Lectures on Choices Under Uncertainty.

1969 • 1,953 citations

RATIONALITY AS PROCESS AND AS PRODUCT OF THOUGHT

1988 • 1,767 citations

The Utility of Wealth

1952 • 1,671 citations

On the Elicitation of Preferences for Alternative Therapies

1982 • 1,664 citations

The Psychology of Preferences

1982 • 1,657 citations

BOUNDED RATIONALITY, AMBIGUITY, AND THE ENGINEERING OF CHOICE

1988 • 1,647 citations

Confidence in judgment: Persistence of the illusion of validity.

1978 • 1,174 citations

Measuring Values of Extramarket Goods: Are Indirect Measures Biased?

1979 • 1,169 citations

Economic Theory of Choice and the Preference Reversal Phenomenon

2006 • 1,121 citations

Willingness to Pay and Compensation Demanded: Experimental Evidence of an Unexpected Disparity in Measures of Value

1984 • 1,096 citations

Psychology and language

2009 • 992 citations

Bayes Rule as a Descriptive Model: The Representativeness Heuristic

1980 • 816 citations

A Generalization of the Quasilinear Mean with Applications to the Measurement of Income Inequality and Decision Theory Resolving the Allais Paradox

1983 • 627 citations

Preference reversals: A broader perspective

1983 • 588 citations

Expected Utility Hypotheses and the Allais Paradox

1979 • 587 citations

Who accepts Savage's axiom?

1974 • 580 citations

RISK PERCEPTION IN PSYCHOLOGY AND ECONOMICS

1982 • 528 citations

Nontransitive measurable utility

1982 • 489 citations

Can Small Deviations from Rationality Make Significant Differences to Economic Equilibria

2016 • 459 citations

TWO‐PIECE VON NEUMANN‐MORGENSTERN UTILITY FUNCTIONS*

1979 • 385 citations

"Expected Utility" Analysis without the Independence Axiom

1982 • 378 citations

Subjectively weighted utility: A descriptive extension of the expected utility model

1978 • 362 citations

The Foundations of a Positive Theory of Choice Involving Risk and a Criticism of the Postulates and Axioms of the American School (1952)

1979 • 360 citations

Translation of Gambles and Aspiration Level Effects in Risky Choice Behavior

1980 • 353 citations

Transitive measurable utility

1983 • 305 citations

Risk Taking and Problem Context in the Domain of Losses: An Expected Utility Analysis

1980 • 286 citations

THE RELEVANCE OF QUASI RATIONALITY IN COMPETITIVE MARKETS

1988 • 270 citations

Rational Expectations and the Limits of Rationality: An Analysis of Heterogeneity

1985 • 248 citations

Efficiency of the Market for Racetrack Betting

1981 • 248 citations

The Behavior of Industrial Prices

1971 • 238 citations

Conflicting Objectives in Decisions

1978 • 219 citations

Negotiator Judgment

1983 • 196 citations

RESPONSE MODE, FRAMING, AND INFORMATION-PROCESSING EFFECTS IN RISK ASSESSMENT

1988 • 194 citations

Classification of concatenation measurement structures according to scale type

1985 • 183 citations

Conditional Expected Utility

1971 • 132 citations

Assessment of Patients' Preferences for Therapeutic Outcomes

1981 • 125 citations

Individual Rationality, Market Rationality, and Value Estimation

1985 • 123 citations

Towards a Positive Theory of Preferences under Risk

1979 • 92 citations

SSB utility theory and decision-making under uncertainty

1984 • 77 citations

Experimental Economics: Reply

2016 • 64 citations

Nonlinear Decision Weights with the Independence Axiom

1984 • 60 citations

The appropriateness of the expected utility model

1975 • 33 citations

The Allais Paradox, Dutch Auctions, and Alpha-Utility Theory

1982 • 19 citations

Uncertainty Aversion and Separated Effects in Decision Making Under Uncertainty

1988 • 19 citations

Expected Utility Hypotheses and the Allais Paradox.

1984 • 5 citations