Changes in self-stimulation preference as a function of incentive of alternative rewards.

Statistical principles in experimental design.

1962 • 27,228 citations

An incentive model of rewarding brain stimulation.

1969 • 199 citations

Effects of the availability of rewarding septal and hypothalamic stimulation on bar pressing for food under conditions of deprivation.

1965 • 154 citations

Polydipsia Elicited by the Synergistic Action of a Saccharin and Glucose Solution

1967 • 145 citations

Intracranial Reinforcement Compared with Sugar-Water Reinforcement

1965 • 70 citations

Food versus intracranial self-stimulation reinforcement in food-deprived rats.

1965 • 51 citations

Effects of taste on self-stimulation and induced drinking.

1968 • 28 citations

Preference of water-deprived rats for stimulation of the lateral hypothalamus rather than water

1966 • 19 citations

CONTINUOUS OPPORTUNITY FOR REINFORCING BRAIN STIMULATION¹

1964 • 17 citations

Direct Pathway to the Brain

1969 • 16 citations

SEPTAL STIMULATION AS A REINFORCER OF AND AN ALTERNATIVE TO CONSUMATORY BEHAVIOR¹

1961 • 14 citations

Movement of Glucose and Sodium Chloride from the Oropharyngeal Cavity to the Brain

1967 • 9 citations

Brain self-stimulation and mechanisms of reinforcement

1970 • 4 citations